Izvestiya of Saratov University.
Philology. Journalism
ISSN 1817-7115 (Print)
ISSN 2541-898X (Online)

Linguistics

The Semiotic Character of a Term. On the Problem of Polysemy and Homonymy (Based on the Data of English IT-Terminology Dictionaries)

The article studies the semiotic character of an IT-term and sheds the light on its binary structure. The relationship between the signifier and the signified helps understand the correlation between the form and content of a term. The ideal term is supposed to possess one-to-one correspondence between the signifier and the signified. When this correspondence is violated and becomes asymmetric, polysemy and homonymy may occur.

Punctuation Techniques to Convey Expressiveness (Based on Modern Network Headlines)

The purpose of this article is to study the punctuation techniques of conveying expressiveness used by journalists in network headlines. It is proved that to increase the impact on the reader, journalists use question marks, rhetorical exclamations, parceling, a ‘chopped’ headline, etc. It is concluded that the study of punctuation techniques for conveying expressiveness allows us to better understand the trends that occur in modern journalism.

Functioning of the Qualifying Adverbs as a Part of a Predicate with the Synsemantic Verb in Speech

The study of the functioning of qualifying adverbs that make up the meaning of a synsemantic verb in modern press, business, scientific and everyday speech shows that such adverbs are most often used together with verbs of speech, intellectual or physical activity, mental perception, existence, behavior, attitude. In most cases, such adverbs contain various types of evaluations.

Religious and Medical Discourses: Meeting Points

This article deals with religious and medical discourses, which are considered from a sociolinguistic point of view. Their general sociolinguistic characteristic is given, common discursive signs are revealed, speech and communicative strategies and tactics, as well as ways of expressing them are described. A comparative analysis of these discourses has shown the unity of their purpose, means and methods aimed at treating physical and spiritual diseases.

Comparative Analysis of People’s Names’ Translation in the Modelling of Magic Worldview in Fantasy Literature

The article focuses on the special features of fantasy literature and points out the difficulties of translating the texts of such genre. The comparative analysis of people’s names’ translation is implemented on the example of two variants of translation of one literary work. The article also introduces the frequency statistics of translation strategies, techniques and transformations used to transfer the author’s magic worldview into its translation counterpart.

Holophrastic Constructions and Certain Aspects of Their Translation in the Prose by James Joyce

The research aims at studying holophrastic constructions of James Joyce, the role of such technique in the writer’s language play. Some aspects of their creation and functioning in the text are analyzed, along with the possibilities of their translation on the example of four translations of Finnegan’s Wake into Russian (A. Rene, A. Volokhonskiy), into German (D. Stündel) and Spanish (M. Zabaloi).

Communicative Strategies and Tactics in Georgiy Ivanov’s Memoire Prose

The article analyses G. Ivanov’s memoire prose created in emigration (Winters in St. Petersburg, Chinese Shadows, sketches and essays) from the perspective of communicative strategies and tactics of depicting the Soviet reality. The author takes into account the fact that due to the multi-layered genre nature of the memoires the strategies can be of two types – behavioral and speech ones. The former strategies are related to the plot collisions, the latter – to the linguistic means of their representation. Each strategy is actualized through a set of speech tactics.

Argumentation Patterns in Presidential Discourse (Exemplified by V. V. Putin’s Speech)

The article considers the structural characteristics of V. V. Putin’s response utterances in the course of a public dialogue. The interrelation is discovered between the object of criticism in the question of the media representative and the choice of speech tactics and language means of their manifestation in the answer of the head of state. The identified features are presented in the form of compositional patterns.

Speech Errors in Political Media Discourse: Metaphors and Idioms

The article analyzes the functioning of metaphors and idioms in modern newspaper political texts; speech errors in the use of these expressive means in the speech of authors and heroes of publications (journalists, politicians, political scientists, etc.) are revealed. The main types of such defects, as well as linguistic and cognitive reasons for their occurrence are established.

Features of Placement, Theme and Expressive Means of Regional Outdoor Advertising (On the Materials of Simferopol)

The article analyzes the placement features, thematic focus and verbal techniques used in the text design of outdoor advertising in the city of Simferopol on the material of 200 advertising blocks. The prevalence of billboards and city formats among all advertising structures has been established. An insufficient number of vivid expressive means of verbal nature in the design of advertising is observed.

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