gender

The paper formulates methodological principles of the gender component identification in the process of the artistic image analysis. It clarifies the scope of the notions «feminine style» and «feminine literature». The focus is on such a specific feature of feminine writing as gender «bilingualism». The latter is interpreted as a basis for the gradually emerging feminine dominance in contemporary culture.

This article discusses the specifics of expressive sayings associated with mentioning the devil; the dynamics of changes these forms are undergoing is revealed. It is concluded that mentioning evil spirits is one of the most important elements of Gogol’s poetics, which helps to convey to the reader the bitter truth.

The article formulates the methodological principles for the identification of the gender constituent in the analysis of literary texts. Four novels by L. Ulitskaya show the dynamics of the actualized discursive gender model of the world and human being. The article focuses on the techniques of feminine consciousness representation in the text, on their dynamics in the process of a female author searching for the type of an ideal hero.

The authors establish the connection between the speaker’s gender and the strategies used in creating free self-presentations on the dating websites. By means of statistical analysis a typical profiler is identified from the perspective of the age and self-presentation text volume. The authors describe the set of tactic and strategic techniques used by men and women in order to present themselves in the virtual communication space.

The article presents typological features of ‘feminine writing’ identified in the texts of modern women writers; methodological principles are set up for the identification of the gender element on the level of the work speech organization.

In the article the results of the research of gender specific use of different kinds of discursive words in the written scientific discourse are given. Gender differences have been marked in all groups of discursive words except for the organisational and structural units.

The composition of the so-called computer vocabulary in the associative reactions of schoolchildren is studied using the material of the Associative Dictionary of Saratov and Saratov Region Schoolchildren. It is shown that it has entered the lexicon of students of all age groups and as the students grow up, its relevance increases.

The article studies how the gender component manifests itself in the structure, semantics and reference of the idioms represented by Lak phraseological units with agential nouns.

The article explores lexical, grammatical and stylistic means of expressing incivility in speech behavior of the company staff members. A range of linguistic and intonation means of expressing intentional and unintentional incivility is analyzed. It is revealed how impolite speech behavior can be gender-specific. The research is carried out on the example of stylized American English business communication.

The article deals with the use of English organizational discourse markers which provide compositional and logical cohesion and integrity of the narration in spoken popular-science genre of TED talks. It is proved that on the level of speech organization male and female speakers using discourse markers demonstrate more similarities than differences.