The article examines the role of key words in the titles of literary works on the basis of the novel Strangers by a contemporary British writer Anita Brookner. Being one of the strong positions of a text, a title makes a given work of verbal art notable and draws the reader’s attention to it. Placing the key word of a literary work in such strong position increases its aesthetic potential. The linguopoetic analysis of the keyword stranger was supported by the use of Sketch Engine, a computer program that works with text corpora.