Blending from the Aspect of Cognitive-Communicative Paradigm

The paper considers the cognitive-communicative nature of blending (contamination), as a word-formation process. Blending is characterized by the combination of mental spaces in one-word motivated signs, accompanied by their semantic laconic brevity, fullness and a great potential of expressiveness.

The Reference of a French Temportal Adverb Maintenant in Situational Aspect

The article is devoted to language units possessing vague semantics and to actualization of their meanings in situations. It deals with the concept of situation itself, gives different approaches to its investigation, as well as provides a classification of referential meanings of the temporal adverb maintenant.

Typology of Nominative Phraseologically Bound Sentences in the Russian Language

Upon analyzing Russian nominative phraseologically bound sentences from various aspects, their linguistic essence has been destribed; their structural and grammatical types have been defined; their semantic structures have been characterized. All the above have given an opportunity to approach the task of creating a general typology of these units.

Basic Units of Formal Syntax

The paper offers a new typology of English basic syntactic units that take part in realizing communicative acts and traces its applicability to a study of Russian basic syntactic units.

The Social Function of a Language in the Context of Multilingualism and Multiculturalism

Multilingualism is conditioned by heterogeneous composition of modern world of nations. The social function of a language is represented in the formation of national identity and national state. The language reflects the contradiction of global and local components under globalism.

Features Index of Category of Fabulousness in English Folk Tale Discourse

The paper studies the way the category of fabulousness is modified in folk tales belonging to the nucleus of English folk tale discourse. Chronotopical parameter proves to be the most sensitive to the influence of extralinguistic factors. Being determined by socio-cultural conditions of its existence, the genre specificity of English folk tale is manifested in weakening of discursive features of chronotopical uncertainty, fantasticality (fiction) and, therefore, entertainment.

On Specific Features of Multimodal Advertising Media Texts Interpretation

In the age of interactive multimedia the study of media texts is becoming the problem of topical interest. The article is devoted to the investigation of advertising media texts, their analysis and interpretation.

Pragmatic Aspects of Political Media Discourse

The article is devoted to the analysis of the pragmatic aspects of the English political media discourse. Pragmatic approach to the political media discourse takes into account all the aspects of communication including both linguistic and extra-linguistic units, and provides efficient tools for affecting an addressee.

Stylistic Peculiarity of the «Interrogation» Dialogical Unity in German

The article focuses on stylistic characteristics of the «interrogation» dialogical unity in German. Judicial process is analyzed from the point of view of functional styles.

Sound Gestures in Oral Communication

The paper deals with the study of sound gestures – involuntary subconscious exclamations.