Scientific section. Journalism

Communication Failures in the Speech of Contemporary Educational Television Programmes Presenters: Reasons and Consequences

The article examines the main and most common causes of communication failures that can lead to misunderstanding between the presenter of an educational television programme and the mass addressee. However, there are such communication failures that can be prevented.

Communicative Effectiveness of Publications in the Journal Druzhba Narodov (Friendship of Nations) on the National Question: Ethnocultural Aspect

The article offers the ethno-cultural context of analyzing the journal Druzhba Narodov (Friendship of Nations) in order to identify the communicative effectiveness of the publications of the said periodical on national issues.

The First Congress of Soviet Writers as Covered in Literaturnaya Gazeta (Literary Newspaper)

The article analyzes the role of Literaturnaya Gazeta (Literary Newspaper) in the organization of the First Congress of soviet writers in 1934 and the newspaper’s participation in the formation of the myth of the universal attention of Soviet citizens to the literary life of the country.

Interaction Between Literary and Newspaper Discourses in the Context of 1920s

The article analyzes the deformations of boundaries between literary and newspaper texts which took place in the 1920s. The paper identifies reasons and consequences of the levelling of boundaries between the two kinds of verbal art. The research is based on the published and archival works of V. P. Polonsky and pages of the magazine Pechat’ i Revolutziya (Press and Revolution).

Typological Characterization of Mir Iskusstva (the World of Art)

The article defines system features of a special type of periodical that emerged in the early XXth century – a journal-manifesto. The typological assessment of the first representative of this type of media – of the journal Mir Iskusstva (World of Art) – is made.

The Problem of Perception Online Text by Reader

The article shows how and why the role and the portrait of modern Internet reader are being transformed.

Communicative and Pragmatic Characteristics of «Live Journal» and «Twitter» Internet Genres

In the article pragmatic and communicative characteristics of the Internet communication genres are described. The problem of forming the communicative environment of genres web 2.0 is demonstrated on the example of «Live Journal» and «Twitter» Internet genres.

«The Diary of Literaturnaya Gazeta» as a Form of Reality Reflection in the Middle of 1930s

The article analyzes the material column «The Diary of Literaturnaya Gazeta» and investigates their importance for the development of the paper as a confident newspaper and an expert in the field of literature and art.

«Love at First Sight» (1991 vs. 2011): the Images of the Woman, the Man and the Preferred Relationships

This article deals with the images of the woman, the man and the preferred relationships on the material of the dating game show «Love at first sight» (1991 vs. 2011). Plausible reasons of the identified differences in the mental representations of the woman, the man and the preferred relationships are outlined.

Literary Materials of the Nezavisimaya Gazeta (Independent Newspaper) and Social Life in the Middle of the 90s of the XXth Century

In the article the author investigates the process of transformation of literary life publications on the pages of socio-political newspapers in the middle of the 1990s. The mechanisms impacting the formation of a new value system in the momentous period of society development are revealed. The author defines the importance of literary life publications in the perception of newspaper issue information.

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