discourse

The theoretical aspects of word-formation are considered in the article. For the first time the
complex multiple-aspect investigation of abbreviation in the modern European languages has been carried out.

The article is devoted to the analysis of the pragmatic aspects of the English political media discourse. Pragmatic approach to the political media discourse takes into account all the aspects of communication including both linguistic and extra-linguistic units, and provides efficient tools for affecting an addressee.

The paper formulates methodological principles of the gender component identification in the process of the artistic image analysis. It clarifies the scope of the notions «feminine style» and «feminine literature». The focus is on such a specific feature of feminine writing as gender «bilingualism». The latter is interpreted as a basis for the gradually emerging feminine dominance in contemporary culture.

This article considers the historical aspect of the interaction between lexical semantics and discourse. A special emphasis is put on the role of discourse determined synonymic rows in the evolution of the meaning of lexical units. The material of the research is represented by English, French and Spanish medieval written records.

In the article the multidimensional process of communication is considered in the light of spatial relationship of communicants and the types of addressees in the interview genre; it is attempted to create a molecular 3D model of communication.

The author of the article singles out the main strategies of representing Scottish national identity, identifies their historical determination, and presents their link with current world-wide political trends.

The article formulates the methodological principles for the identification of the gender constituent in the analysis of literary texts. Four novels by L. Ulitskaya show the dynamics of the actualized discursive gender model of the world and human being. The article focuses on the techniques of feminine consciousness representation in the text, on their dynamics in the process of a female author searching for the type of an ideal hero.

The article focuses on the category of tonality that is regarded as the mechanism for representation of the interpreting function of the language. Ironic and complimentary types of tonality are proved to be the most frequently represented in English and French media discourse. These types of tonality are realized by a range of cognitive mechanisms determining the capacity of some cognitive models.

This article discusses the functioning of metaphors in the Spanish newspaper and journalistic discourse. Based on media publications – EL MUNDO and EL PAÍS – concerning some of the most memorable and important recent events in the international life an analysis of the use of metaphors by Spanish politicians has been carried out. It is concluded that the Spanish political discourse is characterized by emotionality and imagery, which not only determine the use of rhetorical language tools, but also highlight unique features of the Spanish linguistic culture.

Language and politics are inseparably linked with each other as political action is, first of all, a speech action, and political processes are communicative processes and are constituted by means of language. In the article the communication policy of the Spanish political party Podemos is innovatively considered not only as an object, but also as the subject of reality, otherwise, as a way to form and model political reality.